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Halloween Happenings 2019!

By Savanna Shackleford, in All Communities

Halloween is just around the corner, and events are already starting to brew here in the Delmarva area. Ghosts, zombies, mummies, OH MY! One of the best perks about buying a Schell home is the proximity most of our communities have to Bethany Beach, Rehoboth Beach, Milton, Salisbury, and even Ocean City. Our communities are perfectly situated for you to enjoy Delmarva’s most exciting fall and Halloween events.

We wanted to make sure you know exactly what’s creeping in the coming weeks, so you can find the scare that fits you!

Milton Theater Zombie Fest at Dewey Beach

October 19, 2019 – Starting at 4pm at Northbeach

Join Milton Theater for their 2019 Zombie Fest! Now located at Dewey Beach, the festivities will start with live music, vendors, food, zombie make-up, and costume contests. The Zombie Walk will start at 8pm and end at Bottle and Cork to finish the Zombie festivities. Tickets are $10 and free for children under 12.

O.C. Howl-O-Ween Pet Parade, MD

October 19, 2019 – Starting at 1pm at North Division Street on the Boardwalk

Head over to Ocean City for a barking good time as they gear up for their Howl-O-Ween Pet Parade. There will be prizes and pets up for adoption. The event is free to everyone, but donations are appreciated as they will help the Worcester County Humane Society.

Not So Scary Halloween Happening at Salisbury Zoo

October 19 & 26, 2019 – From 1pm-4pm at the Salisbury Zoo

Salisbury Zoo is opening its gates to the ones who want to be not so scared on Halloween this year. On the 19th and 26th from 1-4pm parents can take their kids to trick or treat throughout the park, participate in games, talk about animals, and attempt to win a costume contest. Tickets in advance are $8 per child, and one free adult ticket per child, tickets at the gate are $8 per child and $2 per adult.

Rehoboth Beach Sea Witch Festival

October 25-27, 2019 – Starting at 10am at Rehoboth Beach, DE

Head over to your favorite Delaware Beach spot the weekend of the 25th to experience Rehoboth’s 30th Annual Sea Witch Festival. There will be a costume parade, a dog parade, the Sea Witch Hunt, trick or treating, hayrides, and more! Our Schell Team will be taking over First Street Station with our very own Spooktacular Kids Zone! You don’t want to miss it! We’ll be providing prizes and trick-or-treat bags while supplies last!

Wags, Witches and Warlocks

October 26, 2019 – Starting at 9am in Bethany Beach, DE

Get your bark on at this fun event started by The Leslie Kopp Group, located near our Bayside and Solitude communities. This event features an awesome parade and costume contest for all your furry (or not so furry) friends! The parade begins at 10am, and a $5 donation is requested for each pet participating. The donations benefit the Brandywine Valley SPCA.

Annual Halloween Trail Ride/Walk at Redden Forest

October 27, 2019 – From 10am-4pm in Redden Forest, Georgetown, DE

The American Mustang and Burro Association are hosting this Halloween Trail Ride at Redden Forest for the 12th year. The fundraiser benefits Delmarva AMBA and Compassionate Hearts of Delaware. The day is packed full of fun, with music, prizes, raffles, and lunch at noon.

There is so much spooky fun to be had this Halloween season, so check out one of these awesome events and don’t leave without a huge handful of your favorite candy! Check out our website or Facebook page to learn more about Sea Witch and our other big events.

Kudos on the Move

By Savanna Shackleford, in All Communities

Hey there! It’s been a while since Kudos has taken over the blog world, and I wanted to remind you that we are still here! The Kudos Bus is always on the move, making pit stops at tons of local events, such as the Dogfish Dash last week. Our drive (no pun intended) to spread good vibes, continues to fuel (okay maybe pun intended) our mission and challenge us to take risks and keep pushing.

In case you need a refresher, Project Kudos is an initiative created by Schell Brothers to promote our company culture of happiness. We encourage the community to take the time and thank the people in their lives that need it the most. Sometimes that is a family member, and sometimes it’s a stranger. Either way, giving kudos is a great example of how we send happiness and good vibes out into the world.

After a long summer of driving around town, visiting places like The Boys and Girls Club of Rehoboth and Freeman Stage, the bus is covered in Kudos stickers! Don’t worry if you missed any of those events, we will have Kudos representatives and/or the Kudos Bus present at a few more places this October.

Buddy Walk at the Rehoboth Bandstand

On October 12th, Project Kudos will show up in support of the Down syndrome community at Rehoboth Beach’s 2019 Boardwalk Buddy Walk. This walk is an incredible platform for people to give kudos to individuals who are a part of the project that helps raise money and make a difference. Kudos will be there handing out stickers and encouraging people to donate and give thanks.

University of Delaware Homecoming Game

On October 26th the Kudos Crew will make their way to the University of Delaware for their Homecoming football game. Teamwork acts as another driving force in the Project Kudos mission. As we all work together to help spread good messages, we encourage others to do the same. Giving Kudos to your teammates and the players on the other team is a great way to show sportsmanship, comradery, and support the Project Kudos mission.

So, don’t forget what Project Kudos is all about! Take a second, look to the person next to you, and tell them why you appreciate them. Now’s as good a time as any to start spreading good vibes and creating happiness.

Schell Scoop: Favorite Fall Tradition

By Savanna Shackleford, in All Communities

We take great pride in our fall traditions here at Schell Brothers. From the company Beer Pong tournament to the much anticipated Seawitch Festival, we do not kid around when it comes to Halloween! Call us ghouls, call us witches, heck, call us werewolves, vampires, ghosts! As the weather gets cooler, and the moon shines brighter, we like to reminisce on our favorite fall traditions. Here are just a few to inspire you this October:

Matty Adler, Design Consultant

“My favorite fall tradition is Sea Witch Festival.  I have loved this event ever since my first apartment on Rehoboth Ave.  Seeing the creativity in the costumes during the parade is a personal favorite part of the whole festival.  With all the kids smiling ear to ear, it always makes me feel like a kid again.  Cool weather, laughter and candy…what is not to love!  It’s also a great excuse to dress in costume!”


Tyler Teed, Sales

“Halloween is our favorite thing in the Fall. The town of Lewes does such an incredible job! There is so much going on, the spook trail, corn mazes, fresh apple cider, fall beer releases from Big Oyster, Crooked Hammock and Dogfish Head, and the best Trick or Treating anywhere. And who doesn’t like to carve pumpkins and dress up in a costume!?”


Tiffany Raeuber, Sales

“I can’t help but smile when I think about fall. The leaves changing to the most beautiful reds, oranges & yellows, the perfect fall weather where you can enjoy the outdoors with your fur baby & you can’t forget about the great food that comes along with the season. It’s also a time that never fails to remind you to be grateful for everything surrounding you.”


Grace Reardon, Sales

“My Favorite Fall Tradition is definitely our Turkey Bowl Flag Football Tournament. Every year our team comes together on the Friday before Thanksgiving for a full on Flag Football tournament at the State Park. I love everything about this day, the chill in the air, the camaraderie and the laughs—all in the spirit of competition! It’s a great fall kick off for our team and has quickly become my favorite fall tradition. I can’t wait till the coveted Turkey Bowl Trophy is back in my possession! It means more to me than my college degree.”


Kelly Thomas, Marketing

“For me, there is no better fall tradition than the first beach bonfire of the season! We bundle up, pack the car with plenty of firewood, and enjoy the short and scenic drive to Broadkill Beach. My dogs love playing in the surf while we get the fire started, and I love catching up with friends over a few drinks, a roaring fire, and a beautiful sunset on a cool evening. It is one of many reasons why fall is my favorite season!”


There you have it! With fall being one of our favorite seasons here at Schell Brothers, we certainly don’t hear anyone booing (at least not in the ghoulish way). All ghosts aside, enjoy this beautiful weather, and remember to take part in your own fall traditions, they don’t call them traditions for nothing!

Delaware Parks Guide

By Savanna Shackleford, in All Communities

It was said at one point that the National Parks were America’s greatest decision. The open hills, the amazing diversity of wildlife, the great peaks of the mountains – all at the fingertips of its people, there for them to make a choice – to harm it or love it. From a young age, President Teddy Roosevelt felt strongly that it was our duty to love it, and he took that love and turned it into passion, making it the point of his time as our leader to forward the march toward conservation. He said that “There are no words that can tell the hidden spirit of the wilderness, that can reveal its mystery, its melancholy and its charm.” With that, he challenges us to go and see it for ourselves, rather than rely on the words that are used to describe it. 

Although the east coast, and specifically Southern Delaware, is home to very few National Parks, Roosevelt believed strongly in the preservation of any protected land he could create. Delaware is home to 17 beautiful state parks, all government protected, all ready for you to explore. Many of our communities are located a short drive or even bike ride away from one of the largest of these parks, Cape Henlopen State Park. Below are just a few of the many patches of preserved land that you have at your fingertips:

Cape Henlopen State Park

Located in the small town of Lewes, this park was established in 1682 by William Penn, who made it one of the first public lands established in the United States. The park is home to three endangered shorebird species and vast array of other land creatures. If you are thinking about visiting the park, be sure to check out the Seaside Nature Center to educate yourself about some of these amazing animals. The park is open from dawn to dusk and host to a 24-hour fishing pier, campgrounds, public beaches, and more!

Trap Pond State Park

Take a drive a few miles inland, and you’ll hit another body of water, Trap Pond. The remnants of a wetland that is now Sussex County, Trap Pond is a great getaway for you and your family. Rent a kayak for an hour and sail through the extensive patches of bald cypress trees. There is even a Nature Center so you can learn about how they were used for lumber and dams before the land became protected. Trap Pond is pet friendly, and a wonderful way for you to enjoy a warm Saturday in fall!

Killen’s Pond State Park

If you have kids, or want to feel like a kid again, Killen’s Pond is the place for you! This park is home to a fully functional summer water park, campgrounds, hiking, boating, and much more. This park is historically significant because of its connection to Native American culture. The pond, formally known as “millpond” was home to Native American hunting camps. The park was then founded in 1965.

Head to one of these three beautiful state parks while the weather is still beautiful. You won’t regret the opportunity to immerse yourself in nature, breathe in a bit of fresh air, and hear the simple sounds of the birds calling and the ground humming. And remember these wise words from Teddy Roosevelt when you do, “we have fallen heirs to the most glorious heritage a people ever received, and each one must do his part if we wish to show that the nation is worthy of its good fortune.”

Schellebrity Spotlight: The Great STEMporium

By Savanna Shackleford, in All Communities

Knock three times, and if you have curiosity, the doors just might open. Stepping through the wooden arch of The Great STEMporium doorway takes us back to when Einstein discovered the theory of relativity, or when Stephen Hawking explored the black holes of space. It feels like the movies, but makes you realize that great minds and great science don’t have to just be in the movies, they can be you.

The Great STEMporium is one of our many Schellebrity partners, eager to encourage parents to spend quality time with their kids, and for kids to explore the vast opportunities in STEM fields. Cari Miller, one of the owners and founders of the STEMporium, had a dream to open a business. Sitting down to dinner one night, she thought of the concept, ‘nourishing one’s mind.’ With that, she developed the STEMporium, a restaurant style activity center where kids, along with their parents, can ‘order’ science. Miller thought to herself, “it’s big, it’s important, and it is a gift to the kids and to society right now.”

The STEMporium engages parents and children right as they walk into the science hub. They are tasked with creating a seating chart for an awards ceremony where like-minded STEM founders must sit and discuss their work, and although she gives the kids plenty of hints, it’s a task even I struggled with! Before entering the main activity hub, the kids investigate the anatomy of their parents (with the use of technology of course), often discovering that yes, mom does have a heart!



It doesn’t end there! The kids have a myriad of options to choose from, ranging from short ‘appetizer’ activities to longer ‘entrées,’ and even some take-home ‘deserts.’ A clock that tells time with water, a cardboard oven, and a lie detector are just some examples of the wonderful imagination Cari Miller threw into the STEMporium. Each activity comes with a career card that explains what field that activity would go with, how much that position makes in the market today, a short job description, and open-ended questions parents can ask their kids to get them thinking about it.



Miller believes in the importance of STEM in the world today, and the idea that ANYONE can work in these fields if they are passionate enough about it. However, it’s also up to the parents to nurture those passions and participate in the exploration of higher learning in their young children. Something as simple as a bead necklace with colors representing binary language is a way to encourage that exploration!

If any of this sounds interesting to you, and you don’t have a child to chaperone, don’t worry! Friday nights the STEMporium hosts Sip & Science from 6pm to 9pm where adults over the age of 21 can BYOB and do some science! It’s never too late to foster your love for STEM fields! The STEMporium also offers its space for events and field trips, nurturing science through community.



Prices vary depending on the activity, so check out their website to learn more! And check out our Schellebrity website to learn more about the many opportunities we have for our homeowners. Right off of route one is a world of science and discovery ready for you to explore!  

Life Without Limit

By Savanna Shackleford, in All Communities

Now that you’ve had time to browse the beautiful content in the latest issue of at HOME with Schell Brothers, we can finally talk about all those amazing features! We are beyond excited about the new content, and love seeing our beautiful communities come to life through its pages. The magazine is full of new recipes to try, tips for taking care of your courtyards, and of course highlights about our communities and homeowners. One of our biggest features talks about life without limits and shows us all the beauty that our community at The Peninsula has to offer!

The beauty of The Peninsula is what struck me the very first time I visited the community and that feeling has stayed with me every single time I drive through those gates to come home.

Barry Stiefel, Peninsula Homeowner

A master-planned community has a certain feel to it. It’s hard to define, but you know it the second you drive past the glistening water fountains and gated entrance. You know it when your head swivels back and forth in an attempt to take in the beauty and grandeur before you. You realize that your first thought was, ‘where has this oasis been hiding?!’ This is precisely what happens when you drive through the notably impressive entrance of The Peninsula on the Indian River Bay in Millsboro, Delaware. Not at all what you would expect to find, but, oh boy is it exactly what you’ve been looking for. 

Homeowners at The Peninsula are proud, and rightfully so. They’ve hit the jackpot after all, with a community artfully positioned so that you’re far enough removed from the daily grind…but close enough to access all you need. Just a few hours’ drive from the East Coast’s big cities, and only a short drive from the famed Delaware Beaches, you truly get the best of both worlds. Even better is the fact that just steps from your front door is a seemingly never-ending list of amenities.

Indoor and outdoor pools, athletic club, Jack Nicklaus golf course, award-winning clubhouse, spa, nature trail, private beach, tennis, pickleball, kids’ activities center, wave pool…seriously, the list is never-ending. 

But as the saying goes, ‘there’s no place like home,’ which is why the homes are the heart of this Sussex Community of the Year. For starters, the options are varied, with floor plans ranging from low-maintenance townhomes, to right-sized ranch homes fit for families and retirees, right on up to the large-scale homes that meet the needs of avid entertainers with a bevy of out of town guests to accommodate. The curb appeal is unparalleled, as are the homeowners residing within. This is a group who knows how to live life to the fullest, relax in style, and LOVE where they live. 

We have everything within our gates…from our restaurant, athletic center, pools, walking trails and beaches to our fabulous golf course! We never want to leave!

Nick Karbonik, Peninsula Homeowner

According to Community Sales Associate Kathryn Hanlon, what sets The Peninsula apart are (of course) the unique amenities, but also its member involvement. “The Peninsula is one of those communities where people are not only looking for a new home, but also a lifestyle to go along with it,” she explained. “The amenities are spectacular, and create a resort-like atmosphere. There is truly something for everyone, but especially for those looking to unwind and take a little time to enjoy the finer things in life.” 

To read the full article, visit https://schellbrothers.com/magazine/ or pick up your copy of At Home with Schell Brothers at any one of our model homes. And make sure to follow us on Instagram @athomewithschell.

4 Things to do on a Rainy Day in Your Schell Home

By Savanna Shackleford, in All Communities

It’s raining, it’s pouring, and you’re so bored you’re snoring. In fact, you were really hoping to hit the sand first thing and watch the sunrise, but now you can’t leave the house. Finding that perfect rainy-day activity isn’t always easy, especially when you live so close to such amazing outdoor adventures! Lucky for you, you live in a Schell home!

Give yourself the opportunity to kick-back and relax, because when do you ever get time to relax? Throw on your comfiest pair of pajamas or your fuzziest socks, and enjoy some popcorn and a movie, bake some cookies, or read those books you’ve been meaning to pick up and enjoy. Relaxing doesn’t always have to be a chore! And don’t you worry, the sun will come out tomorrow (maybe).

Bake Cookies

A freshly oven-baked cookie straight from your kitchen is the perfect way to warm up your rainy-day blues. How could you not crave those gooey chocolate chunks and that crumbling dough? Whether you dip them in a glass of milk or add some Nutella to top them off, cookies are sure to bring a smile to your face while you weather the storm. Cookies aren’t your thing? Standing by the warm oven wrapped in a freshly cleaned blanket can be just as satisfying!

Make Your Own Film Festival

I don’t know about you, but movies are my favorite, and rainy days are the perfect excuse to sit down on the couch and not get up for hours! Jazz it up with some movie trivia and popcorn. Enjoy the free time while it lasts! You can binge the latest Netflix arrival, get into that movie trilogy you’ve been meaning to watch, or maybe you want to view an oldie but a goodie, either way, this activity is perfect for any family. There’s no need to leave your basement (except maybe for some of those cookies)!

Indoor Games

Game night is the way to GO on a rainy afternoon, just cross your fingers you pull that get out of jail free card! If you’re sick of all the usual games, try some throwbacks like Twister, Parcheesi or Charades. It might be better to go chord-free anyway, just in case the power goes out! This option allows you to enjoy your great room with family, and have a few laughs when dad is acting like a monkey in charades and when mom falls playing twister. It’s totally possible to smile in the rain!

Spa Day

Although you stayed inside to avoid the water, taking a nice long bath in your own private spa is sometimes just what you need to relax. Put on some good music, light a candle, and remember to give yourself some alone time. At Schell, we pride ourselves in promoting a lifestyle of happiness. A day of self-care and relaxation can really boost your esteem!

Don’t let the weather rain on your parade, take a minute to do something fun indoors. As long as you are safe inside your home, like an umbrella, we’ve got you covered!  

Schellebrity Spotlight: Browseabout Books

By Savanna Shackleford, in All Communities

If your weekend isn’t too booked and you’re feeling a bit shelf-ish, find a minute, or maybe an hour, and head over to Browseabout Books on Rehoboth Ave! Their ever-growing collection of books takes adults and kids alike into a world of fictional kingdoms and the minds of our greatest politicians.

Our favorite corner library wouldn’t be here without the help of the Crane Family. In 1975, the Crane’s decided to open this little book haven, soon to become one of the nation’s top independent bookstores! Not only does the space provide its readers with legendary tales, the shelves are stacked with stationary, toys, and unique household items. The locally owned Browseabout is also open year round, home to over 35,000 books, and claims to have the best coffee in town!

Photo by Susan Thornberg

Lucky for you, the Schellebrity Club makes it easy to dive into that independent atmosphere at Browseabout with its homeowner discounts! You can enjoy a free any size coffee or tea with a purchase of $10 or more. What’s better than a warm drink in your hands while enjoying the words of your favorite author?!

Maybe reading a favorite New York Times bestseller alone isn’t your cup of tea? Maybe you enjoy the conversations those novels spark between book enthusiasts? Maybe you want some help digesting content? Look no further! Browseabout has its very own book club! Celebrating its 23rd year, the Browseabout Book Club is host to titles in fiction, poetry, non-fiction, and many other genres – there’s something for everyone! These meetings take place on the third Sunday of every month from September to May, 3:30pm-5pm. The first of these takes place on September 22nd with the book White Horses. Plus, if you are a member of the Browseabout Book Club, you can receive a 10% discount on the book club books! Awesome!

So adult novels aren’t your thing? Maybe you want to spend more time with your children, grandchildren, nieces, nephews? Browseabout also hosts themed Storytime for kids! These take place from 9am-9:30am, Monday, Wednesday, and Friday. This week (August 19-23) is Bee week! Enjoy some quality time with your little ones where they can listen to compelling stories while also doing some arts and crafts!

Interested in Browseabout, or have some more questions? Just give them a call at (302) 226-2665 or email them at susan@browseaboutbooks.com. Browseabout also hosts occasional author visits and signings, if you are an author or publicist, contact alex@browseaboutbooks.com for booking information. Learn more about the Schellebrity Club on our website, and book it to Browseabout!

Keeping Up With the Kudos Bus

By Savanna Shackleford, in All Communities

Receiving a compliment or praise, whether from a coworker or a complete stranger, gives us all that warm and fuzzy feeling inside. Our Kudos Bus and the Schell team are working hard to spread that feeling all over Southern Delaware!

At local restaurants and summer events, it’s not hard to spot happiness exuding from those visiting the bus. The Kudos team has been making their way to businesses all across the Rehoboth, Lewes and Bethany areas, in an effort to spread the word…kudos for everyone! Keep an eye out for our bright pink and orange awning and the Project Kudos logo so you can start giving out some kudos of your own!

Pick a place and time on our website, projectkudos.com, and come out and join the fun! You can grab a Kudos sticker (or several!), write Kudos to someone you’re especially grateful for, and then stick it on the bus for everyone to see! It’s the perfect way to brighten your day, take your kids out for a fun time and, of course, collect some awesome swag in the process! And take as many stickers as you’d like for the road – we challenge you to spread that positivity wherever you can!

As the wheels on the bus keep turning, it’s fun to look back at some of our favorite moments on the journey so far.

The Kudos Bus made its way to Freeman Stage just last week, embarking on its first trip to a concert venue hosting a Billy Joel cover band. The atmosphere was already so lively, and the bus just added to the excitement of the evening! Over a hundred girls and boys gave kudos and fulfilled the goal of our mission – to spread good vibes – all the while dancing the night away!

Keep an eye out for a return trip to The Boys and Girls Club of Rehoboth Beach because our on-site Project Kudos Rep, Shyaira, definitely wants to make it back there. From the awesome energy to the big, bright smiles, Shyaira says there is no better place to find a crowd full of positivity! “The Boys and Girls Club was so awesome because the kids were just funny and so lively. They put on their Kudos sunglasses and jammed out to Old Town Road like a billion times!”

The bus, although not rusty in the slightest, ended up at the Rusty Rudder this past month too. Our visitors got really into it at this stop, spending a lot of time on the bus itself talking and getting to know one another. That is a huge part of our mission, strangers meeting strangers and becoming friends. It was awesome to see people from all over the country interested in the Kudos Bus and our movement of gratitude and positivity!

So if that didn’t convince you, perhaps spotting the bus driving down Route One or trying a sip of our Project Kudos beer (brewed by our friends at Crooked Hammock) will get your wheels turning. Check out our website for a detailed list of all the stops, and like us on Instagram and Facebook to stay in the loop!