Schell Locals Night at Sawgrass North

By Adam Pettengell, in Sawgrass North

The Kingfisher at Sawgrass North

Jordan and I love our new Kingfisher model at Sawgrass North.  We really do.  In fact, so much so that we’ve decided to extend our hours and open our model for our new event we’re calling Schell Locals Night!

Our Kingfisher is amazing and with all our interior and exterior lighting, the model experiences another layer of beauty when the sun goes down. Admittedly, no one gets to see our model at night. That’s about to change. We’re excited to show off the model ‘after hours ‘ and host our local community and any visitors that drop in.

We’re BIG advocates of supporting local businesses, so we’re working closely with a number of Rehoboth businesses to put on our Locals Night. At the moment, we have three events booked before the end of the year! Honestly, we could have booked every night this month based on the enthusiasm we’ve had from local businesses.

The events start on Friday, November 21st with Outlet Liquors. From 5pm to 8pm, we will be combining wine tasting with Dave Hill from Outlet Liquors and food from Touch of Italy. Dave is the wine manager for Outlet Liquors, but also just an all around wine god! This guys know his stuff and, unlike me, doesn’t just pick wine off the shelf according to how nice the label looks.

Next we’re super excited to be hosting Jane & Georgie, a ladies’ clothing business on Rehoboth Avenue. On Thursday, December 4th from 6pm until 9pm, Kate will be hosting a trunk show at the model. Just before Christmas so we can all shop ’till we drop. SoDel Concepts will be providing some food for us, and I’ll be serving drinks in my tuxedo. Kate is a Rehoboth fashionista, and I know I’ll be in trouble, or at least my wallet will be, if the wife manages to book a babysitter for that night.

Dave from Outlet Liquors will then be back with us on Friday, December 19th for our second wine tasting event, where we will be toasting the holidays in full cheer.

We’re looking forward to hosting our Locals events and growing this series to incorporate more local businesses in the future. It’s always important to shop local, especially in the off season. Everyone is welcome to join us for these events – the more the merrier. Sawgrass likes to party, so I have no doubt there will be plenty of laughs, stories, and pictures to share. Mark your calendars!


Cheers, Adam

Lewes Dragon Boat Festival 2014 [video]

By Grace Reardon, in All Communities

Dragon Boat Race - Team Dragon Heart

The Lewes Dragon Boat Festival has quickly become one of the most exciting and competitive events to hit Lewes, Delaware. During the second weekend in September, Lewes’ Canalfront Park is transformed into a coliseum set for a sport unlike anything you have ever seen before.

Teams formulated from some of Southern Delaware’s most prominent businesses and organizations all gather at the park with one common goal in mind, winning the Coveted Dragon Boat Race Title. I’ve participated in the Lewes Dragon Boat Race for the past two years now, and I can safely proclaim that this event is arguably becoming one of the best days of the year for both the Lewes and Rehoboth communities.

Now, I’ve been a competitor my entire life, and I thrive on both the adrenaline and the intensity that comes along with every aspect of head to head competition. But to be honest, the competitive spirit associated with this event trumps any tournament, championship or nail biting game I have ever participated in. That morning, a sea of people flooded into the park, and you could feel the intensity in the air. Teams were having dry practices, practicing cadences and formulating game plans all the way until the first teams were marshaled off to the dock. Schell Brothers was lucky enough to sponsor two teams this year, the Schell Fire Breathers and the Echelon Dragon Hearts, both fitted with some of Schell’s most elite athletes. After finishing 2nd place last year, our teams had something to prove, and both teams were equally as hungry and driven to place and earn those important bragging rights.

Hundreds of people lined the banks of the canal waiting for the distant drums and cadences to become clear as the boats rapidly approached the docks. I can’t tell you what it felt like to turn the bend and hear the crowd go absolutely nuts as we would approach the finish line at record speeds. Both teams finished top ten; however, it was team Dragon Heart that pulled the photo finish to earn a place on the podium!

That sense of camaraderie and community that was exhibited by all the teams during the races is something that I will never forget and undoubtedly gives all new meaning to the word competition. It was not only a day filled with competition, but one that was consumed by laughter, smiles, and an all-around good time. But the most incredible aspect of this competition is the money that was raised to benefit one of Delaware’s local Charter Schools, Sussex Academy of the Arts and Sciences (of which I am a proud Alumna!). In less than 24 hours, $82,000 was raised to benefit Sussex Academy and its students—which is an absolutely incredible feat in itself! At the end of the day, it becomes apparent how supportive our community can be, and to me, just knowing this is better than any medal I have ever won.

Until next year, PADDLES UP!

Why Middletown?

By Vicki King, in Parkside

Parkside Clubhouse

When it comes to real estate, everyone has heard the old cliché about location.  And there’s a reason that familiar saying is so popular. Turns out, location does matter. A lot.

Take Parkside, for example. Tucked into an established neighborhood in Middletown, Parkside’s location balances the relaxing lifestyle of lower Delaware with the get-up-and-go activities of nearby metropolitan areas. It’s the best of both worlds.

Locally, you’ll find a long list of things to love: friendly neighbors, scenic parks, full-service shopping, Appoquinimink schools, the Middletown Historic District, and even a 12-screen movie theatre. But it doesn’t stop there. Centrally located, Middletown is just 30 minutes from Wilmington and about an hour from both Philadelphia and the Delaware beaches. Plan a day trip to the ball game, to the beach, or to catch a theatre matinee, and you can still be home in time for dinner.

But don’t just take my word for it. The locals are the ones who really know what makes Parkside’s location so sweet. Here’s how John M. describes living in Middletown:

“After we moved here from the suburbs of Chicago, we immediately felt a connection with Middletown. It has the stores, restaurants, and conveniences of a city, but the feel of a small town. It is committed to intelligent growth, but is still focused on its history. We just fell in love with Parkside. Though we looked at nearly a hundred other homes, we knew that we wanted to live here. There is no other place like it in New Castle County. It is, literally, a community with gorgeous homes, beautiful landscaping, and an impressive clubhouse. Our biggest fear in moving was leaving behind all of our friends. In Parkside, we have developed friendships as strong as any we have ever had because the residents here share our sense of pride and ownership and are dedicated to maintaining a beautiful, friendly community. The developers and builders share that dedication. From the very first day we moved in, we knew we had found our home.”

I couldn’t have said it better. You can change the décor and landscaping of your home, but the location is there to stay. And speaking of location, my guess is that the residents at Parkside wouldn’t change a thing.

Sawgrass North Model Grand Opening

By Adam Pettengell, in Sawgrass North

Sawgrass Model Grand Opening

Big things are coming this month at Sawgrass North! New home construction is booming in the community, the brand new clubhouse will start construction in the next few weeks, and the Kingfisher model is now finished and ready for Jordan and me to officially move-in.

Echelon Interiors has worked it’s magic, and the model is looking magnificent. Chris Yurisic, our construction manager at Sawgrass, has outdone himself and built us a palace. Let’s be honest; Jordan and I wouldn’t settle for anything less.

Have you heard the buzz on the Rehoboth streets? Are you updated on what’s planned for the Kingfisher’s Grand Opening? On Saturday, October 18th, Delmarva Broadcasting will be on site right in front of our brand new model. Tune in to 97.7 to hear Jordan and me broadcasting across the air waves.

We’ll have a beautifully decorated model stocked with delicious local food and drink to celebrate throughout the day. Want to put a construction hat on and have a look at some of the models under construction? No problem; we will be giving tours of our homesites along Courtney and Bishop Bend, (Fun fact: these are the homesites that accommodate basements). If all of this excitement isn’t enough for you, we’ll also have some amazing local giveaways to top off the day!

We’re super excited, and we really do hope you can join us as we celebrate the Kingfisher Model Grand Opening at Sawgrass North.

Cheers, Adam

Eventbrite - Sawgrass North Model Grand Opening

 Saturday, Oct. 18th | 10:00AM – 3:00PM

35546 Betsy Ross Blvd., Rehoboth Beach, DE 19971

Get Directions

One Year at Bayside and Announcing a New Phase

By Josh Hay, in Bayside

Bayside Year in Review

It’s been a year since Schell Brothers released our first section in Bayside, and with the new Magnolia Crossing section opening up towards the Point this October 1st, it gets me thinking about how far we’ve come in just the past 12 months.

In that short time, we’ve sold 36 homes, and it doesn’t look like we’re going to slow down anytime soon. The momentum has carried us right into the new section of home sites in Magnolia Crossing. The homesites in this new phase are incredible, with some overlooking the golf course, conservation areas, and Bayside’s iconic magnolia tree. They’ll be available to purchase on a first come, first serve basis starting October 1st. Give us a call to learn how to reserve a home site today.

If that isn’t enough to get you excited, on October 11th, we’re hosting the grand opening of our highly anticipated Sanibel Model, the first of its kind to be built! I’ve been watching this home progress through construction, and let me tell you, our design team has taken this home to the next level.

The views are incredible and actually this home was designed specifically for Bayside to capture the water and golf course views in this community. I could go on and on about how amazing the Sanibel is, but you should really see it for yourself so be sure to visit us during our grand opening event.


Eventbrite - The Sanibel Model Grand Opening at Bayside