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Local’s Corner: Dynasty Jewelry

By Adam Pettengell, in All Communities

Local's Corner

In my opinion, every man needs to have a good jeweler behind them if they are going to succeed in life. I can freely admit that I’m a terrible shopper when it comes to the wife.  She doesn’t make it easy…but even so I’m still terrible. For those of you in the same boat as me, fear not, I have a steadfast solution and I guarantee you that it’s a winner every time.  What’s my secret? I buy jewelry. But not just from any jeweler, I have a local secret weapon…

I have in my arsenal a jeweler who is simply amazing.  She gives incredible advice, particularly as she gets to know you and your style. Or in my case, my wife’s style.  I recently made another purchase at Christmas just to make sure I did good by the wife. We looked at a few pieces, but after looking at the pieces and knowing my wife for a few years now, she was able to adeptly narrow my search down to two options. The wife was surprised and I was in the good books…for about a day anyway.

My expert for you is Esther, the manager of the super-charming jewelry store called Dynasty Jewelers, located right at the start of Penny Lane in Rehoboth on Rehoboth Avenue, or 42 Rehoboth Avenue, Rehoboth Beach to be more precise.

The truth of the matter is, Esther knows her stuff inside and out.  She always has a great range of pieces to chose from, but what I really admire is her honesty.  She just gets it! She understands what I’m looking for, what would work, and the price range I like to stay in.  If I see something that just isn’t Brandi (that’s the wife), then she tells me.  She doesn’t ‘sell’ me something (and it would be easy to do) that wouldn’t suit the wife. I just like that.  I like working with her, and knowing that she’s going to look after me.  I get all the care I need, from a local gal, in a local store.  That’s a winner in my book.  Esther is a winner in my book.  I whole-heartedly recommend her to you.

Interested? You should be! You can contact the store at 302-227-1016.




Remember happy wife = happy life. Oh yeah and…always remember:

Think local first + Buy local when you can = Being a local!

Cheers, Adam

Local’s Corner: Spencer for Hire

By Adam Pettengell, in All Communities

Local's Corner

Another common question I get asked from homeowners is whom do I recommend to help them move from their home/storage to their amazing, new, Schell Brothers home.  Well, we’ve hopefully used him for the last time BUT we’ve done a few moves in the local area and can honestly say that Spencer For Hire have been amazing to work with.

Spencer Brittingham and his team are a great bunch with all the resources you need in a good mover.  Great communication, well equipped, amazing teamwork especially when they twice had to move maybe one of the heaviest pieces I’ve laid my eyes on with regards to my wife’s ornate bar piece.  I think they’re glad knowing they will never have to move that piece again. Coming from a military background though I guess I shouldn’t have expected anything less. They truly are a solid bunch of guys who have great banter between them during the job.  I’m always laughing at who gets picked to move the heavy pieces. Spencer is a local through and through – family man whose children have all gone to Cape Henlopen school district and he himself served on the school board for 10 years!

Anyway, I have absolutely no problem in referring these guys to you. Very reasonable, dependable and LOCAL!




Spencer E Brittingham
PO Box 294
Milton, DE 19968

Local’s Corner – Clean Energy USA

By Adam Pettengell, in All Communities

Local's Corner

We’re very lucky that we were able to purchase solar panels with our new home purchase.  Not a luxury everybody can afford or can they?  The math behind solar is pretty amazing.  Yes it helps that Schell Brothers has a sister-company, Clean Energy USA, to make the math even more encouraging.  With an incentive off the price of the home, the tax rebate, state rebate, the energy you create off-setting the electric you use and the fact that my children have a true hatred of turning off lights, it was a no brainer for us. I’m not going to go into all the ins and outs and the whole number scenario as every home is different depending on the system size etc. But, I love that we made the decision to add solar panels.

In many of my communities I’ve had the pleasure of building, my home owners have added solar panels to their new homes and have loved them.  I remember Arch constantly telling me about his negative power bills.  If you travel around Coastal Club you will see that enthusiasm of even lower energy bills is abundant.  Basically, after the Eco Home discount, the return on investment for solar is between 15-20% . . . so, it’s basically like putting your money in a risk free bond that pays out 15-20% which is an incredible return for something risk-free . . . not to mention, it’s an investment that is good for the environment, increases the resale value of the home, and shows your friends/neighbors that you are doing your part to take care of the environment. It’s always good to  remember that your Schell home, with the amazing energy efficiency it already has, doesn’t need as large of a system to offset energy costs compared to other national builders.

In the survey that every homeowner gets at the end of their build with Schell Brothers, I had to compliment Clean Energy USA. The whole process from John Sertich, to Lynn Mox, to the installation crew (too many to all list :)) and the completion with Andrew Abel was seamless.  Communication was great from the start until the end.  From paperwork to informing me about the form I need to use for my solar credit, the customer care was top notch!

What I love best is the app/website you can use to track the energy you’re producing.  It just makes me smile to know my house is making money :). Probably, at the same time, my kids are spending it but in my head it keeps me sane 🙂

I whole-heartedly recommend Clean Energy USA and if you’re interested in solar panels for your new home or existing home, you should contact John Sertich at 302-542-4516 or at


Think local. Buy local. Be local.

Local’s Corner is a series where Adam Pettengell recommends a local or independent business.



Local’s Corner: Salvaged and Haute

By Adam Pettengell, in All Communities

Local's Corner

Buying a new home is a massive moment in your life and a huge investment.  As my wife aptly phrased it: you can’t have an amazing home without then decorating it amazingly!  Tis true.  We were very lucky and used the Schell paint option so the house was already painted when we moved in.  With the kiddos, we certainly didn’t want to move into our new amazing home and then try to paint.  We loved the idea of having that phase done before settlement.  This allowed us to focus on furnishing our new home, which is no easy task.

We also had the good fortune to work with Jaime Senard to gain an early start on a few items from Echelon Interiors.

We looked at Johnny Janosik and other stores, we looked online and we looked at brochures but we couldn’t find the additional items we needed for the house until we stumbled across Salvaged and Haute.  Unfortunately, Haute is located right next to Surf Bagel and so extremely close to Coastal Club.  This has proved to be an expensive location for me :).  Haute is unique in that it’s only open for one weekend per month, usually the last Thursday to Sunday of the month to be precise.  Imagine that, a store selling furniture just open 4 days a month! It immediately caught my eye.  So before we moved into our home, I stopped by.  I knew immediately I was in for trouble.  Unique items with a restoration hardware feel about them ranging from beds, bar furniture, light fixtures, bedside tables and everything else in between.

Next door is Salvaged. They sell unique pieces along with the ability to sell chalk paint so you can re-paint your own furniture. We actually had Brynn paint a piece of furniture for us so that it would match the new bedroom furniture we purchased from Haute.  We really loved the finished product and they stored the dresser until the house was ready.  We also picked up some old school lockers! I was dubious but the wife loved them.  Turned out to be a great piece in our loft and it allowed us to store all the childrens’ books! We love it. You can see I came around quickly.

Without telling you about all the pieces we purchased, we really love both stores.  Great quality and with reasonable prices, it has been a savior for us and allowed us to purchase pieces in our home that we could actually see in person and feel we’ve kept to the style we wanted.  Not only that but Travor and his team have been awesome.  They allowed us to store the items we purchased until our house was built and then they delivered to us once we moved in.  The service was amazing and certainly reduced all the stress, especially knowing they were only coming from Lewes.

I can without doubt recommend them to you even though they have burned a hole in my pocket 🙂

Check them out and you will not be disappointed.

Haute Interiors
17370 Coastal Hwy
Lewes, Delaware
(302) 270-9411
17370 Coastal Hwy, Lewes, DE 19958
(302) 233-1858

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Think local. Buy local. Be local.

Local’s Corner is a series where Adam Pettengell recommends a local or independent business.

Meet the Construction Team, aka the Muscle, at Coastal Club

By Adam Pettengell, in All Communities


In the sales office, Jordan, Donna and myself are obviously the face of Coastal Club. Always good to have such pretty faces 🙂 but in reality, it’s the construction team that have built, pardon the pun, the platform for which Coastal Club sits on today as the fastest selling community at the beach.

We’ve just started construction in our new phase, North Tisbury, and I thought it would be a great idea, I know, I’m full of them, to interview the two Construction Managers who will be building all these amazing homes in this phase.

I’ll start with a little intro for both.

Mark Moore, pictured on the left, started Coastal Club. He built the model and all the homes in phase 1, Provincetown. Mark has been with the company five years and is considered a Senior Construction manager. He has been the construction manager in our most successful communities including Love Creek and Breakwater which have both since SOLD OUT! Mark is about as OCD as you can get about construction and building homes and happiness. A freak of nature some would say. So very dedicated and yet, manages to be a pretty awesome father to his one son, Mason.

John Di Stefano, pictured on the right, has lived life to the fullest. A retired State policeman, John came to the beach four years ago to marry a local gal and start a family.  John is one of those super nice guys! He has worked for Schell for four years and has gained experience in a number of our communities including Bayfront, Senators, Herring Creek and The Peninsula. His two daughters and wife keep him pretty busy, but John keeps a tight ship when he builds a house and his communication is second to none.

I obviously joke around with these boys a lot. Mark is renowned for his Under Armour apparel. That boy has more Under Armour clothing with the Schell logo then I think Kevin Plank does. I always tell people he has a contract with them and models for them. John, aka JD, is a softly spoken big chap. His biggest issue at Coastal Club is to resist going to the amazing Surf Bagel everyday! I have the same problem as breakfast bagels and the lunch wraps are amazing.

Anyway, let’s get to know them better with some real questions that will give us proper insight into these two characters:

Q: If you could have dinner with anyone from history, who would it be, and why?

Mark: Martin Luther King Jr… just to talk about life and humanity.

JD: My Grandfather – I was a young child when he passed away and I have great memories of him as a grandparent. It would be awesome to sit and have an adult conversation with him. He was a WWII vet and I have a lot of respect for all of the men and women considered to be “The greatest generation”.

Q: What did you want to be when you were 10 years old?

Mark: Professional beach lifeguard.

JD: I always wanted to be a police officer.

Q: What would I find in your refrigerator?

Mark: Lots of condiments, bacon, hard boiled eggs.

JD: Baby bottles and ketchup.

Q: List 3 words that describe your character.

Mark: Listener, forgiving, organized.

JD: Honest, loyal, determined.

Q: If Hollywood made a movie about your life, whom would you like to see play the lead role as you?

Mark: Matt Damon

JD: George Clooney

Q: If you could be a superhero, what would you want your superpowers to be?

Mark: The ability to fly!

JD: The ability to eat anything and everything I wanted all the while maintaining a shredded physique such as our other Construction Manager Mark Moore…

I’m confident after reading the answers to these questions you will be that much more comfortable with your construction manager. 🙂 

Cheers Adam

Local’s Corner: Home Insurance with Eric Blondin

By Adam Pettengell, in All Communities

Local's Corner

I get asked by a lot of my homeowners about home insurance in Delaware.  Obviously, home insurance needs to be in place before you go to settlement as you pre-pay your insurance.  A lot of ‘my people’ are from out-of-state and their insurance agents will not insure their home at the beach.  Crazy but true.  Even at Coastal Club with basement home sites and higher elevation home sites with a lower water table, people have trouble.  THIS IS NOT A CONCERN.  Down at the beach we have multiple agents with national companies who can and will insure you for your primary or secondary home.

Back across the pond I never had an actual person whom I knew as my insurance agent.  It was kind of weird when I came across the pond and needed to get car insurance.  Back home, I would have just gone on the internet and shopped around. AND, although I went with a national company, I went with a local agent.  In my thinking, I’m still using local in that sense.  Does that make sense?

We’ve used Eric Blondin from State Farm for a number of years now.  Eric and his team are top notch.  Located on Route 1, Eric’s office is easy to find and his staff are top notch.  What I like about having a person I know is that Eric is always on the end of the phone when I need him.  He knows me.  I don’t have to give any background information or my last four digits of my social security.  I have his cell number and have called it a few times for his advice on matters regarding insurance.  On top of that, I know that I can count on Eric to come out and visit me if I needed a face-to-face or again just to chat about my options.  It’s that personal touch that allows me to very openly recommend Eric as a top insurance agent at the beach.

So true story. We just went on a short journey to Camelback in PA for a weekend.  I handle all the insurance, bills etc.  I’m much better at that stuff and the wife is better with homework and getting clothes out for the kids for the next day.  Got to work to your strengths 🙂 So I digress.  Anyway, we’re on the road, happy as clams, to be giving our children a skiing opportunity.  Not much skiing in England 🙂 Anyway, I digress again.  I’m checking the car details and ask where the insurance card is.  Obviously, the wife looks at me and says that’s your job! I was going to turn around and delay the trip but had trust in Eric and his team.  SO, even though it was a Saturday morning at 6am I emailed Eric and asked if he could email over a copy of the insurance just as a precaution.  Within the hour I had an email copy.  I didn’t need it during the journey BUT having it available certainly made the journey for me less stressful.  It’s great knowing I can trust Eric and his team, whatever the circumstances, to make my life easier.  You can’t put a price on that level of trust.  

So make this part of joining us at the beach easy, and get in touch with Eric and his team:
18958 Coastal Highway, Rehoboth Beach, DE 19971
Phone: 302-227-4663

Always remember:

Think local first + Buy local when you can = Being a local!

Local’s Corner is a series where Adam Pettengell recommends a local or independent business.

Cheers Adam

Local’s Corner: The Factory

By Adam Pettengell, in All Communities

Local's Corner: The Factory

Exercise. We all need it, and I’m often asked if there are activities close by that are good for getting back into shape with a ‘games approach’ to exercise.  Well, we’re very lucky to have a facility right in Lewes that offers an amazing range of activities and exercise, and its called The Factory.

Located on the grounds off of Route 9 in Nassau Commons, about 5 minutes away from Coastal Club, it’s practically on our doorstep! No need to travel to Salisbury or Dover.

The Factory is amazing. A fairly new location that has a playing area of 120ft x 50ft hardwood from a previously used professional basketball court. I’m pretty sure the floor was once used by the New Jersey Nets, now called the Brooklyn Nets. Not a bad ‘claim to fame’ if I do say so myself. But the court isn’t just for basketball, it’s used for indoor soccer,volleyball, and pickleball during the winter months as well.

My son Oliver has had dodgeball themed birthday parties there, and attended summer and one-day camps when school is out and the wife still has to work. For Oliver’s birthday parties there,  it was so simple for us parents.  The coaches looked after the kiddos and we watched.  Perfect! I love that there are adult and youth leagues for basketball, indoor soccer, volleyball and pickleball (which is growing bigger and bigger down here at the beach).

Make sure you check The Factory out, it could be your way of getting back into sports and exercise, or just another great avenue to get our youth away from those screens!

Think local. Buy local. Be local.

Local’s Corner is a series where Adam Pettengell recommends a local or independent business.

Local’s Corner: Eastern Shore Porch and Patio

By Adam Pettengell, in All Communities

Local's Corner: Eastern Shore Porch and Patio

The Delaware Beaches are extremely dog-friendly and the most frequently asked question I get, post settlement is, who installs fences in the area.

Dewey holds an annual Greyhound Reach the Beach weekend, during the Sea Witch festival there is a dog-costume Parade, and you can’t walk down 2nd street in downtown Lewes without noticing the amazingly cute store PUPS. In fact, Lewes will soon have a dog park and there will also be a dog park at Coastal Club, an amazing amenity in our exclusive resort community in Lewes. So it stands to reason that a lot of homeowners are going to look at getting a fence for their furry friends. I certainly did with our Golden Doddle, Griffin Elizabeth.

I had the pleasure of working with Bob Douglas from Eastern Shore Porch & Patio. These guys do all types of fencing, railing, decks and porch enclosures. We decided to go with the black aluminum fence for Griffin. From the moment we began this project, these guys have been great. The crew who came out did a fantastic job and Karen in the front office was fantastic! In fact, we had such a great experience that we asked them to come back and enclose the trash cans outside our home.

Remember to always check your HOA docs to make sure what type of fencing material and height you are allowed in your community. Many of our communities have different guidelines relating to fences. For example, at Coastal Club, you can have both black aluminum or white PVC, so we got you covered! If you ever need to see some examples, you can drive down Exeter Way and see both types of fencing that are available.

I can not speak high enough about the service I received from Bob and his team. If you are ever looking for top quality service and an amazing product, you’re not going to go wrong with Eastern Shore Porch and Patio.

Think local. Buy local. Be local.

Local’s Corner is a series where Adam Pettengell recommends a local or independent business.


Local’s Corner: Mountain Fresh Cleaning Services

By Adam Pettengell, in All Communities

Local's Corner: Mountain Fresh Cleaning Services

To start off my Local’s Corner series, I wanted to recommend a local businessman that gets rave reviews from everyone who has used him. On multiple occasions, I have called on Paul from Mountain Fresh Cleaning Services to look after my floors, and every time, they delivered impeccable services.

Most recently, when our dog was sick on our new ‘white’ carpet (I can’t make this stuff up), he came around and made our carpet just like new again.  My daughter Minnie and I were getting ready for work & school respectively, and I was just making sure Griffin Elizabeth had water, food and a quick walk. That’s when I noticed her dog bed was soiled on one corner and that the mess had spilled over onto our bedroom carpet.

Obviously, the beads of sweat started to pour from my forehead. I rushed to the kitchen to get paper towels to soak up as much as I could. I knew right away that I needed a professional and that I was going to be late for Minnie’s school.  I had a plan though!  Before I started to drive, I rang Paul and shared with him my emergency. He told me not to worry and that he would handle it. With that, I wiped my brow, relaxed, and started my day. Within the hour Paul had called me and told me the carpet was back to rights and that all was right with the world.  Can you get better service than that?

Paul Smith from Mountain Fresh Cleaning Services is one top fella. He’s a local, well, like me, a transplant, but originally from New jersey (a much different accent than my own). He’s a great person and I have the utmost respect for him as someone who has grown his business in the local area through local recommendations. He has performed miracles on our carpets, tile, wood and even on our outdoor screened porch flooring! Paul has no limits, thankfully. He works tremendously hard and if you ever needed someone to clean your floors in a pinch, I certainly vouch for him and his services.

Think local. Buy local. Be local.

Local’s Corner is a series where Adam Pettengell recommends a local or independent business.

Coastal Club Phase 5 – North Tisbury

By Adam Pettengell, in Coastal Club

Coastal Club Phase 5

Phase 5, our most recent phase of homesites at Coastal Club, is called North Tisbury. The community’s amazing design allows each “village” maximum privacy around the perimeter and provides homeowners with exactly what they ask for.

When any village initially opens up we release it bit by bit rather than opening up the whole village at once. Now we’re at that point where we’re opening the remaining home sites in North Tisbury. All available homesites you can see in yellow! That’s right we still have amazing wooded home sites, pond home sites, and tree lined home sites.

Coastal Club Sitemap

People are asking, “why are these homesites the ones left? What’s wrong with them?”  You need to consider that these homesites are an opportunity that previous buyers didn’t have before.  This is one of the many reasons we open phases bit by bit, it allows us to have amazing homesites available throughout the entire phase release.

Don’t believe me? I’ll take you out on one of our Jeep tours and show you the homesites and our Eagle View Trail.  There’s nothing better than going off-roading and parking the jeep on a homesite exactly where the house will fit, to show the amazing privacy or pond views you’re going to have.

Okay, maybe now you’re thinking about a very common home purchasing fear. Who are going to be my neighbors in this amazing North Tisbury village? No problem, I’ve got you covered there as well. Check out the footage from the most amazing event we’ve ever had at Coastal Club. Our Sold Sign Event allowed our homeowners to finally put up their sold signs on their homesites. We added some champagne and it was quite the event. As our homeowners get together every month and friendships are made, this fear of the unknown is relinquished.  Before you’ve even moved into your home, you know your neighbors and have formed friendships.

It may seem unique to most other builders but this is something we pride ourselves on. We build communities from the inside as well as from the outside. Our mission in building happiness is bigger than just constructing your awesome brand new beach home. It’s much bigger than that.

Introducing the Local’s Corner

By Adam Pettengell, in All Communities

Local's Corner

Before I came to the beach the word ‘local’ didn’t mean too much to me.  It held no value to me, my family,  or more importantly, the community. Here, in Southern Delaware, the growth and well-being of the community is shared with everyone.  Local businesses are at the very core of our beach life, and  I strive to be a local, albeit with an accent!

There is something about supporting our local businesses which grabs ahold of  me because  I see how local businesses support each other, support local schools, events and charities.  I work for a local company and I’m proud of it.  I’m proud of how we give back to the community. I’ll be at a supermarket, restaurant, or on the beach and I’ll see neighbors and families whose businesses have grown here in Coastal Delaware. They’re members of the community and not an unknown ‘big’ business.

Sustainable Connections has a great article that outlines perfectly why to buy, hire, and use locally-owned businesses.  I hope you find it a good read, and gives you food for thought next time you need a service or product.

That’s why I’ve decided to write what I’m calling ‘Local’s Corner’.  In a series of blog posts, I’m going to give a shout out, a recommendation, of my own support to a local or independent business. This isn’t about me ‘talking up’ Schell Brother’s contractors or associated businesses.  It’s about businesses that I have personally used.

My family has been very lucky to have just built our  house at the end of last year and throughout that build  we have established many relationships with local businesses. So, I’m sharing with you these experiences, and, maybe they will help you become a local and part of our community here at the beach.

Celebrating One Year at Coastal Club

By Adam Pettengell, in Coastal Club

Celebrating One Year at Coastal Club

Now that we’re into the New Year, I wanted to reflect on the fantastic start we’ve had here at Coastal Club, Schell Brothers’ newest resort community in Lewes. So much has happened in such a short period of time, and we have even more planned for this year!

A Big First Year for Coastal Club

We SOLD out of Phase 1, our Provincetown neighborhood, as well as our amazing Whimbrel model. In fact, the model sold before we could even hold our Grand Opening! By the end of 2015, Phase 1 had settled all but three homes (which are currently under construction) with all of the homeowners moved in to their brand new Schell homes.

Phase 5, which is our North Tisbury neighborhood, opened in July and simply exploded with activity. With the addition of wooded and pond homesites, we ended the month of July with 17 sales, which is amazing! We have continued to release home sites and they are quickly turning from available to sold.

Site work has been progressing in this phase and we’re starting home construction very soon. This is going to be a stand out phase for the community with homesites that include basements, courtyards and some truly awesome homes.  With the easy access to the trail and the ponds, homeowners are very much looking forward to enjoying the trail and catching the amazing Lewes sunsets.

In total, we finished the year with 52 sales, and remember we only started selling in February! This puts Coastal Club as the BEST SELLING COMMUNITY AT THE BEACH, COUNTY AND STATE! This is truly remarkable and very humbling.

Coastal Club Going Forward

This year wasn’t all about sales though. In October, we began construction of the new clubhouse and amenities, which are scheduled to be completed by the Summer of 2016 for the outdoor pools and Fall/Winter 2016 for the Clubhouse. I can’t wait to enjoy a drink at our poolside bar or a game of billiards in the game room with our awesome homeowners.

On top of all this, 2016 will bring a new Schell Brothers model to Coastal Club.  We are already planning parties and celebrations throughout the year, so we hope you can attend.

With 2015 behind us and big plans set for 2016, we’re excited to continue our adventure at Coastal Club and welcome more homeowners into The Club and to our Schell Brothers family.


Adam, Jordan and Lucy

Coastal Club - New Homeowners