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Melissa Marino
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To be eligible for the Real Estate Agent Rewards Program, the following registration guidelines must apply:

  1. The online registration is valid for six months. It is the responsibility of the Agent to re-register his/her Clients after the expiration date in order to be eligible for any applicable Schell Brothers Rewards Program(s).
  2. The Customer visited a Schell Brothers/Kincade Homes community and/or Branch Out Division as a result of the Agent's recommendation.
  3. The Customer was registered by the Agent before or during the Customer's first visit to a Schell Brothers community.
  4. The Customer acknowledges, that the Agent referred him/her to a Schell Brothers/ Kincade Homes community and/or Branch Out Division.
  5. Schell Brothers/Kincade Homes will only pay one Broker commission per sale. In the event the customer is registered by multiple Agents, Schell Brothers will pay the real estate agent designated by the customer at time of contract.
  6. The Customer has been presented with a Customer Information Sheet (CIS).
  7. Schell Brothers reserves the right to pay the broker commission prior to settlement after contract ratification and receipt of a mortgage pre approval and/or proof of funds available to settle on the property. However, in the event the Customer terminates the contract, defaults on the contract, or does not settle on the property for any reason, Agent/Broker agrees to reimburse Schell Brothers for the full commission paid. Agent also reserves the right not to be paid prior to settlement.

* All information subject to change without notice, certain exclusions may apply. See Sales Team for more information. Commission and/or bonus is pre-paid for non-contingent contracts only upon receipt of all deposits and pre-approval or proof of funds to close. We reserve the right to reclaim commission and bonus if sale does not go to settlement. Accordingly, the Agent may elect to defer payment until after settlement at his/her discretion.

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Schell Brothers named 2023 Builder of the Year by PROBUILDER Magazine. Read the Article
Schell Brothers

Schell Brothers Companies Receive Nine “Nationals Awards” from National Association of Homebuilders

By Schell Brothers, in Breakwater
November 12, 2010 | Comments Off on Schell Brothers Companies Receive Nine “Nationals Awards” from National Association of Homebuilders

Local Veteran Learns of Top Salesperson Honors on Veterans Day
This past Veterans Day, Dan Kauffman spent the afternoon at Arlington National Cemetery, taking part in a traditional Wetting Down Ceremony.  Uniquely designed to honor fallen soldiers, the ritual reunited Dan with comrades he met during his deployment to Iraq eight years ago during Operation Enduring Freedom.  Dan often says that his success as a new home sales manager for Schell Brothers stems from the dedication and expertise he gained from spending 13 years in the US Army Reserves.  So, it was only fitting that, when Dan returned home after a customary Veterans Day commemoration, he learned that he was one of six sales professionals nationwide to be honored as a Silver Finalist for excellence in new home sales.   Dan Kauffman is a new home sales manager for Schell Brothers at Breakwater in Lewes, Delaware.

The Community of Breakwater, Dan Kauffman, Rebecca Fluharty, The Milton at Heritage Creek

Dan’s award was one of nine Silver Nationals received by the Schell Brothers and its family of companies, including Echelon Custom Homes and Echelon Interiors.  Having received five Silver Nationals last year, Schell Brothers nearly doubled that number in 2010.  Presented by the Sales and Marketing Council of the National Homebuilders Association, Silver Nationals are handed out to the top vote recipients in several categories.  These recipients then become national finalists for the Gold Awards which will be announced and presented January 12, 2011 at the Builders Show in Orlando, Florida.   In addition to the top sales award, Schell Brothers was honored for excellence in new home product design, interior merchandising, television advertising, print/Internet marketing campaigns, and website design.  Rebecca Fluharty, a designer at Schell Brothers, received honors two years in a row for the Milton home at Heritage Creek.  Last year’s honors were for the conceptual design, while this year’s award recognized the team’s ability to bring the concept to life.  This unique Victorian home is now available to tour at the Heritage Creek community by Schell Brothers in Milton, Delaware.
Schell Brothers is located at 55 Cascade Lane, Rehoboth Beach, Delaware. Twin brothers Chris and Preston Schell have set the standard for home building excellence and responsible land use in Coastal  Delaware. For more information about Breakwater, Heritage Creek, or other communities built by Schell Brothers including Independence, the premier active adult community in Delaware, please visit www.schellbrothers.com or call 302-226-1994.

Posted in Breakwater, Heritage Creek | Tagged | Comments Off on Schell Brothers Companies Receive Nine “Nationals Awards” from National Association of Homebuilders

Wooded Homesites Just Released at Independence

By Schell Brothers, in Independence
October 12, 2010 | Comments Off on Wooded Homesites Just Released at Independence

Independence is Delaware’s active adult community of the year and, after one visit, it will be easy to see why.  With unlimited activities and so many new friends to meet, living at Independence is like going back to college without the studying.  We’ve just released a limited number of homesites with wooded views that are in high demand.  Given the small number of tree-oriented sites, they won’t last long, so come in now to make sure you get your first choice.  Our limited-time incentive is for non-contingent contracts only and is subject to change without notice.  Independence is a 55+ community offering high quality homes and special included features for which Schell Brothers is known.  You’ll be able to personalize your new home to your heart’s desire.   See you soon!

Posted in Independence | Comments Off on Wooded Homesites Just Released at Independence

Branch Out on the Radio

By Schell Brothers, in Branch Out
October 6, 2010 | Comments Off on Branch Out on the Radio


Check out Dan Gaffney’s interview on WGMD with Tim Green and learn how you can build a Schell Brothers home on your property through our Branch Out division.
Branch Out on WGMD with Dan Gaffney

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Chris Schell on the Radio with Dan Gaffney of WGMD

By Schell Brothers, in All Communities
August 25, 2010 | Comments Off on Chris Schell on the Radio with Dan Gaffney of WGMD

Chris Schell explains how and why Schell Brothers was started. To learn more about our mission and philosophy listen to Chris on WGMD.

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Delaware Home Builder – Schell Brothers Dominates Regal Awards

By Schell Brothers, in All Communities
May 12, 2010 | Comments (1)

On Friday, May 7th, the Delaware Association of Homebuilders held the 18th annual Regal Awards ceremony to recognize the outstanding accomplishments of its builder and associate partners.  Billed as the “Black and White Gala”, the elegant event honored the best Delaware home builders for achievements in marketing, advertising, architectural design, interior merchandising, project management, and sales.
The Schell Brothers family of companies – which also includes Echelon Custom Homes, Echelon Interiors, Zero Energy, and Renew-Energy Smart Renovations – walked away with 30 awards, representing nearly one-half of the 65 prizes handed out to builders during the evening.   The scope of honors presented to Schell Brothers spoke volumes about the company, a small homebuilder in Sussex County Delaware, as the gracious group received recognition in nearly every category.  Seven awards went to the Schell Brothers/Echelon in-house marketing team, including best image campaign and best websites for both a production and custom builder.  Echelon Interiors walked away with three honors for model merchandising in new Delaware homes, ranging from condominiums to single family residences.  Several individual team members were recognized for outstanding performance in categories that included selections coordination, sales, and project management for Delaware new construction.  The grand finale of the evening was the announcement of the outstanding residential communities in Delaware, grouped by price range.  Schell Brothers took home three grand finale awards for Breakwater in Lewes, Independence in Millsboro, and Heritage Creek in Milton.  Independence received honors as the best active adult community in Delaware.
When asked to comment on receiving the unprecedented number of awards, Chris Schell, owner of Schell Brothers, was quick to give credit where it was due, “I couldn’t be more proud of our company than I am right now,” Schell said.  “This night really shed light on how far we’ve come as a company and how much we have accomplished together.  It’s been an awesome journey and this is just the beginning.  If we can achieve this kind of success in the worst real estate market in history . . . just think what we can do during the recovery.  This team is capable of extraordinary things.”
Schell Brothers is located at 55 Cascade Lane, Rehoboth Beach, Delaware. Twin brothers Chris and Preston Schell have set the standard for home building excellence and responsible land use in Coastal Delaware. For more information about Delaware homes for sale by Schell Brothers, please visit www.schellbrothers.com or call 302-226-1994.

Posted in All Communities | Comments (1)

Delaware Homebuilder, Schell Brothers, Wins Unprecedented Seven National Awards

By Schell Brothers, in All Communities
February 3, 2010 | Comments Off on Delaware Homebuilder, Schell Brothers, Wins Unprecedented Seven National Awards

The National Association of Homebuilders recently held its prestigious annual event in Las Vegas, titled “A Night of Recognition”.  The exclusive affair honored the best of the best homebuilders across the country and, as usual, some of the smartest design and marketing minds were in attendance, hailing from places like New York and California. These heavy hitters from the marketing and architectural industries were there representing the big boys in homebuilding for whom they had created house plans, marketing, and more.
Amid the expected attendees at the event were three star-struck representatives from Schell Brothers, a small homebuilder in Sussex County, Delaware.  One of the three, Christina Wagamon, summed it up best, “This night is bigger than life – it’s like the Academy Awards for homebuilders.”  During the evening, Schell Brothers emerged as the beloved underdog, with the MC playing victory music as the women were called to the stage to accept their first award.  In a room full of Industry Goliaths, Schell Brothers surprised all by winning not one, but two National Gold Awards: Best “On the Boards” Single Family Detached Home for The Milton model at Heritage Creek in Milton, and Best Interior Merchandising for The Mariner model at The Retreat at Love Creek in Lewes.  In addition to the two coveted gold awards, Schell Brothers walked away with three National Silver Awards including Best Custom Home and two Best in American Living Awards.  According to Wagamon, it’s extremely rare for any company from Delaware to win a single National award, so for one small Delaware homebuilder to win seven in one year is a classic Cinderella story.
The story of how Schell Brothers shared the room at such a big event with homebuilding giants and waltzed away with some of the highest accolades started quite simply and has remained true to its original purpose.  When asked why he left a lucrative career on Wall Street to start Schell Brothers, Chris Schell responds “Sometime in my sophomore year in college I realized that many people sacrifice happiness in an effort to achieve monetary wealth.  I promised myself I would never do that.  One night I realized I was doing exactly what I promised myself I wouldn’t . . . the next morning, I made a clean break and decided to pursue a life of happiness doing what I love, building homes.”   As a result, Schell Brothers was born.  When asked how Schell Brothers has managed to remain profitable during the housing downturn, Schell remarked, “Ironically, I think we remained profitable by not focusing on profit but instead on customer happiness . . . while every other builder was reducing the quality and appearance of their homes to cut costs, we stayed focused on maximizing customer happiness . . . everything else just sort of fell into place.”
Upon winning the national awards, Schell was quick to give credit where it was due, “I am not surprised that the Milton plan won a national award; Rebecca Fluharty is a master of design, and Joni’s merchandising magic is unmatched.  The whole team is so deserving of these awards.”
Schell Brothers is located at 55 Cascade Lane, Rehoboth Beach, Delaware. Twin brothers Chris and Preston Schell have set the standard for home building excellence and responsible land use in Coastal Delaware. For more information about Delaware homes for sale by Schell Brothers, please visit www.schellbrothers.com or call 302-226-1994.

Rebecca Fluharty and Joni Hitchens with the GOLD!

Rebecca Fluharty and Joni Hitchens with the GOLD!


Delaware New Home Builder wins 2 National GOLDS!

Delaware New Home Builder Schell Brothers wins National GOLDS!


Best Interior merchandised by Echelon Interiors

Best Interior merchandised by Echelon Interiors


Best “On the Boards” Single Family Detached Home designed by Rebecca Fluharty

Best “On the Boards” Single Family Detached Home designed by Rebecca Fluharty

Posted in All Communities | Comments Off on Delaware Homebuilder, Schell Brothers, Wins Unprecedented Seven National Awards

Schell Brothers Receives Unprecedented Seven National Awards

By Schell Brothers, in All Communities
December 4, 2009 | Comments (1)

Schell Brothers, a leading Delaware home builder based in Rehoboth Beach, has received seven national awards, presented for excellence in the home building industry in 2009.  The company won an unparalleled five “Nationals Awards” from the National Association of Homebuilders (NAHB) in addition to two “Best in American Living Awards”, sponsored by NAHB and Professional Builder Magazine.   The Nationals Awards, which are the most esteemed honors associated with the building industry, pay tribute to superior new home sales and marketing, and home design achievements.  Builders across the country compete for the coveted national honors from the NAHB, emphasizing the level of accomplishment by Schell Brothers in Delaware.  Nationals winners are the exclusive finalists for the ultimate Gold Awards which will be announced at the Builder’s Show in Las Vegas, Nevada on January 19, 2010.  The Best in American Living Awards will be distributed at a press conference during the Builder’s Show, honoring Schell Brothers and other builders who have provided the most inspiring and innovative residential designs in the country.
Schell Brothers’ five Nationals Awards span a variety of categories ranging from home design to model merchandising, with two of the honors recognizing the achievements of the company’s prestigious affiliate known as Echelon Custom Homes.  Awards were presented to Schell Brothers/Echelon Custom Homes in the following categories:

  • Best “On the Boards” Single Family Detached Home for The Milton model by Schell Brothers at Heritage Creek, designed by Rebecca Fluharty
  • Best Product Design for a Custom Home:  Robinson Residence by Echelon Custom Homes  Home design by David W. Dutton (GMB Architects & Engineers)
  • Best Interior Merchandising for a Model Priced Under $500,000:  Schell Brothers/Echelon Interiors for The Mariner model at the Retreat at Love Creek, merchandised by Echelon Interiors
  • Best Website for a Builder:  Echelon Custom Homes, developed by Ivana Biela, Jeremy Bell and Mike Brown
  • Best Clubhouse:  Independence Hall by Schell Brothers at Independence, Pat Mulligan, Project Manager

The 2009 Best in American Living Awards are recognized as the pinnacle of achievement in residential design.  Schell Brothers received Best in American Living Awards in the following two categories:

  • Gold Award:  Best Single-Family Detached Home 1,801 to 2,400 sq. ft. for the Madison model by Schell Brothers at Heritage Creek, designed by Chris Schell
  • Silver Award:  Interior Design in Best Community Facility 151 Units and over, Merchandised by Echelon Interiors

Schell Brothers is a Delaware home builder committed to providing new homes with energy efficiency, craftsmanship and curb appeal in communities that have lasting beauty and value.  In addition to building attractive communities, Chris and Preston Schell have set the standard for responsible land use and historical preservation in Coastal Delaware.  For more information about Delaware new homes for sale by Schell Brothers, please visit their website or call 302-226-1994.

Gold Award: Best Single-Family Detached Home @ Heritage Creek

Gold Award: Best Single-Family Detached Home @ Heritage Creek


Best Interior merchandised by Echelon Interiors

Best Interior merchandised by Echelon Interiors


Independence Hall - Active Adult Community Delaware

Best Clubhouse: Independence Hall Active Adult Community Delaware


Best “On the Boards” Single Family Detached Home designed by Rebecca Fluharty

Best “On the Boards” Single Family Detached Home designed by Rebecca Fluharty


Best Product Design for a Custom Home: Robinson Residence by Echelon Custom Homes

Best Product Design for a Custom Home: Robinson Residence by Echelon Custom Homes


Best Website for a Builder: Echelon Custom Homes,

Best Website for a Builder: Echelon Custom Homes

Posted in All Communities | Tagged , , | Comments (1)

Autumn at the Delaware Beaches

By Schell Brothers, in All Communities
October 14, 2009 | Comments Off on Autumn at the Delaware Beaches

It may be too late in the season to take a dip in the waves or catch a tan on the sand, but the Delaware Beaches still boast plenty of activities throughout the autumn months. Here are my top ten favorite things about fall in coastal Delaware:
10. This time of year I am lured back to the boardwalk by the cooler days and smaller crowds. The 1-mile boardwalk in Rehoboth Beach is the perfect spot for getting some fresh air and exercise.
9. First Thursdays in Lewes – Join the locals on Thursday, November 5th in downtown Lewes for live music and special offerings from area restaurants and merchants. You’ll most likely find me at Striper Bites enjoying great fare and libations.
8. Sea Witch Festival – This local tradition includes the always hilarious costumed pet parade. October 23 -25.
7. The return of the off-season specials at local restaurants – Most area restaurants offer great deals throughout the non-summer months.
6. Jazz Fest – Many local venues will be showcasing live jazz music. October 14 -18. www.rehobothjazz.com
5. Outlet shopping – Sure, you can shop at the outlets all year round, but the Fall is the perfect time to start tackling that holiday shopping list. Buy a $1 Pink Card at the Tanger Outlets office to save an additional 25% at participating stores while benefiting the fight against breast cancer. Don’t forget – Delaware is tax-free!
4. Independent Film Festival – Around 100 films to see this year, including shorts, documentaries, and foreign films. November 11-15. www.rehobothfilm.com/festival.html
3. Dogfish Head Punkin Ale – This delicious seasonal brew is available in September and October. Get some before it’s gone! www.dogfish.com/brews-spirits/the-brews/seasonal-brews/punkin-ale.htm
 
2. Punkin Chunkin’ — Live music, rides, delicious fare, and pumpkins being hurled overhead – what more could you want on a cool autumn weekend? Whether you prefer the craftsmanship of the whirligigs or the sheer power of the air cannons, each “chunker” is a site to behold. November 6-8. www.punkinchunkin.com
And the number one reason the fall is my favorite time of year in coastal Delaware is:
No more meters! Parking is free throughout Lewes, Rehoboth, and Dewey Beach until the summer months return. So come visit and, while you’re here, check out the beautiful Delaware homes for sale so you can linger longer! Maybe you’ll decide that Delaware is the place for you even when the summer sun has set for the season.
Hope to see you out and about over the next few months!
– Erika

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Family Fun Day at Breakwater

By Schell Brothers, in Breakwater
July 15, 2009 | Comments Off on Family Fun Day at Breakwater

8.1.09-BW-Amazing-Race

Visit www.schellbrothers.com for more info!

Posted in Breakwater | Tagged | Comments Off on Family Fun Day at Breakwater

Live Like a Local: Blueberry Picking!

By Schell Brothers, in All Communities
June 25, 2009 | Comments Off on Live Like a Local: Blueberry Picking!

by Barbara Dean
One of my favorite things to do in June is pick local blueberries. Here in Sussex County, Delaware, there is a large blueberry farm near Dagsboro where you can go to pick your own berries. The fields are open 7 days a week. Here are some tips from a local:

  • Wear a hat no matter how overcast.
  • Spray your legs with bug spray.
  • Take water to drink.
  • Bring a bucket! The farm provides buckets for picking, but don’t forget to take containers to bring the berries home.
  • Blueberries freeze well, but make sure you DON’T rinse them before you freeze them. Rinse them when you are ready to thaw and use them.
  • They are sold by the pound. Here’s the best part: you can eat while you pick, and they don’t weigh you on the way out!

I use the berries for pies, muffins, pancakes and just plain old snacking. Close to home, fresh off the vine and supplying antioxidants that taste good – what a great way to spend an afternoon!
For information call 302-238-7043.
Happy picking!

Barbara Dean is a Sussex County native, born and raised in Lewes, Delaware. Barbara is the Controller at Schell Brothers and has been with the company for 5 years.

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