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To be eligible for the Real Estate Agent Rewards Program, the following registration guidelines must apply:

  1. The online registration is valid for six months. It is the responsibility of the Agent to re-register his/her Clients after the expiration date in order to be eligible for any applicable Schell Brothers Rewards Program(s).
  2. The Customer visited a Schell Brothers/Kincade Homes community and/or Branch Out Division as a result of the Agent's recommendation.
  3. The Customer was registered by the Agent before or during the Customer's first visit to a Schell Brothers community.
  4. The Customer acknowledges, that the Agent referred him/her to a Schell Brothers/ Kincade Homes community and/or Branch Out Division.
  5. Schell Brothers/Kincade Homes will only pay one Broker commission per sale. In the event the customer is registered by multiple Agents, Schell Brothers will pay the real estate agent designated by the customer at time of contract.
  6. The Customer has been presented with a Customer Information Sheet (CIS).
  7. Schell Brothers reserves the right to pay the broker commission prior to settlement after contract ratification and receipt of a mortgage pre approval and/or proof of funds available to settle on the property. However, in the event the Customer terminates the contract, defaults on the contract, or does not settle on the property for any reason, Agent/Broker agrees to reimburse Schell Brothers for the full commission paid. Agent also reserves the right not to be paid prior to settlement.

* All information subject to change without notice, certain exclusions may apply. See Sales Team for more information. Commission and/or bonus is pre-paid for non-contingent contracts only upon receipt of all deposits and pre-approval or proof of funds to close. We reserve the right to reclaim commission and bonus if sale does not go to settlement. Accordingly, the Agent may elect to defer payment until after settlement at his/her discretion.

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Schell Brothers named 2023 Builder of the Year by PROBUILDER Magazine. Read the Article

Dos & Don’ts Of Tile Design

By At Home with Schell Brothers, in Design & Inspiration

Have the current tile trends piqued your interest? Designer Rhianna Abel shows how to incorporate lasting style into your home story.

DO: Be inspired by the latest trends.
DON’T: Chase those trends too far!
These days, trends fade quickly, so I suggest using them sparingly as inspiration for shapes, textures, colors, and patterns. Save time and money by not falling for color trends that require constant updates—especially when it comes to bath tiles that are not easily replaceable. Lean toward neutral styles and hues in modern tones and shapes. Accent the overall look with paint colors, lighting, and bath accessories. Remember: It’s your home. If it makes you happy, do it—just don’t get caught up in fads!

PRO TIP: When developing your bath design, take cues from the rest of your home. For example, if your kitchen island accent color is navy blue, consider a patterned floor tile in the powder room that incorporates a matching blue tone. Connections are the perfect way to share your home’s story.

DO: Mix shapes and sizes of tile.
DON’T: Go overboard. Limit yourself to 2 or 3 different shapes and sizes.
Mixing styles and shapes is a good way to create visual interest. However, too much variation may overwhelm your space, especially if the color scheme is not cohesive. Try using the same tile collection on the floor and walls of a bathroom, while adding a fun pattern for the tiled shower pan. Stay within your goal of incorporating 2 or 3 shapes and sizes, and coordinate countertops, cabinets, and bath hardware to pull the look together.

PRO TIP: Be mindful of your bathroom size. Larger tiles, such as 12 x 24, in lighter colors can expand the feel of a small bathroom. Likewise, penny rounds, mini hex designs, and other small format tiles may diminish the perception of a large bathroom space. 

DO: Balance the mood by varying the tile sizes and tones. 
DON’T: Overdo your combinations.
Patterned tiles in multiple colors are today’s popular show stoppers. To balance the mood and prevent overstimulation, pair them with large, neutral wall tiles or subway tiles. Select a color from the patterned tile to find the perfect match. A little goes a long way, so limit the combinations of colors and small-scale tile patterns to avoid a cluttered, chaotic look. Afraid of the commitment? Start by adding patterned tiles to the floor in a powder room or a less-frequented guest bath.


The Duklewski’s – Building Happiness at Work & Home

By At Home with Schell Brothers, in THIS IS US

After growing up in landlocked Tennessee, this Schell Warranty Representative discovered  a lifestyle of happiness at the beach. Meet Drew Duklewski and his wife Ivana, and see why their kids’ smiles are biggest when the waves are crashing.

Drew, you aren’t originally from Delaware. How did you end up in Lewes? 

DREW: I grew up in Memphis, Tennessee, and moved here in 2015. My parents were originally from Baltimore, so they decided to retire in Rehoboth to be closer to family.  After graduating from the University of Memphis, I followed suit.
IVANA: I was raised in Milford, and the beaches have been a part of my life for as long as I can remember. My first job in high school was scooping ice cream at Cold Stone in Rehoboth. I love it here and wouldn’t want my kids to grow up anywhere else. 

What do you love most about living in Lewes?

IVANA: My favorite part about living in Lewes is its accessibility to the open ocean. The amazing array of food, festivities, and small-town camaraderie are all icing on the cake.
DREW: Coming from a landlocked state, the beach was most intriguing to me. Also, the proximity to Pennsylvania and Maryland was appealing as I considered potential jobs after college.

How did you learn about Schell?

DREW: After graduating and moving from Memphis, I settled in Sussex County. I took a bartending job at Big Fish Grill located next to Schell’s main office and noticed their billboards around town. Their homes were unlike the others, and I could see that Schell was different. While continuing my career in the restaurant industry in Lewes, I watched Schell’s growth and deep involvement in the community, and I wanted to be part of that. At the time, my parents were living in a townhome in Rehoboth and needed a bigger place that would accommodate visits with the grandkids. They found Coastal Club, met the Schell Brothers Community Sales Manager, and chose their lot the same day.  After I saw how happy my parents were with their home and the building process, I knew I wanted to work for Schell. I’ve been in the Warranty Department for five years now and it was the best decision of my life.

“I watched Schell’s growth and deep involvement in the community, and I wanted to be part of that.” – DREW

Drew, tell us about your job. What do you like most about it?

DREW: My job in Schell’s Warranty Department consists of acquainting new owners with their homes and making sure they understand how everything works. Most importantly, I set expectations by giving people the knowledge they need to succeed in keeping their homes beautiful and functioning.  I also manage our trade partners when follow-up work is needed in a home after settlement.  This is all possible through our operating system called Heartbeat, which gives me the opportunity to be in constant communication with homeowners throughout the warranty period.  As corny as it sounds, I truly enjoy helping our homeowners throughout their journey.

Favorite memory while working for Schell?

DREW: From volunteering at Schellville to helping with various projects, I’ve enjoyed being part of the team that supports our trades and the community every year. It’s really been rewarding to see the homeowners become part of their new communities.

With so many new home communities to choose from, how did you land on Marsh Island? What is your favorite aspect about living at Marsh Island?

IVANA: As soon as Marsh Island was announced as an upcoming community, Drew and I had an eye on it. It was a no-brainer for us due to the accessibility to Rehoboth Bay and the awesome dock that is basically in our backyard! Did I mention that it’s time for us to get a boat?! An added plus is that we live one street over from my parents and only five minutes from Drew’s mom and dad.

What floor plan did you choose and why?

DREW: We chose The Mayberry with a finished basement and bonus room. Since we have young children, we love having all the main living areas and bedrooms on the first floor—with a wide footprint that gives us the distance all families appreciate. And the finished bonus room upstairs is like a secluded studio apartment for guests.
IVANA: We were moving out of a two-story townhome with the primary bedroom on the first floor and the other two bedrooms upstairs. We love the single-floor living The Mayberry offers. As a young growing family, we wanted all the babies on the same floor. 
A few other features that were super-important to me were a dedicated mudroom and a separate laundry room as well as a basement where the kids can run wild. The Mayberry delivered on all my hopes and dreams while still maintaining that cozy ranch feeling.

What is the favorite room in your home?

DREW: I would have to say that our finished basement is my favorite; it’s like another house down there. We have so much room, along with the ability to finish future spaces as needed. To me, the basement is a must.
IVANA: My favorite room is the mudroom. We decided to add built-in lockers for the kids, and I just love the look and functionality. It keeps the mess contained and feeds my internal need for organization. But the great room is a close second. I love walking into my house and feeling so refreshed with the light drenching our main living area. It feels bright, airy, and homey.

Was it difficult changing gears and going from being an employee to a client?

DREW: Honestly, it was cool seeing what our clients experience and now I can really relate to it from their perspective.  

You’re busy parents of 3 beautiful kiddos. What do you like to do as a family?

DREW: We love anything that keeps us busy, whether it’s the beach, hanging out in the basement, or taking bike and scooter rides. We usually gravitate toward activities that keep us out of the house; that way we don’t have to clean up as many messes.
IVANA: Our happy place as a family is definitely on the sand and in the waves where our kiddos love the freedom of running in the crashing water. We spend a lot of time on the drive-on beaches and at after-school family dinners at the beach. In the winter, we like to count down the days until summer!

How about a typical date night? What are some of your favorite local spots?

DREW: An ideal date night for us would be a summer evening in Lewes eating at our favorite spot—Lewes Oyster House—before popping over to Kings for some local ice cream.
IVANA: We don’t have as much time for date nights these days, but some other favorites have been a night at La Fable, Dogfish Head, Starboard Raw—or Northbeach if we’re feeling really spicy! Now that we bring our kids along with us, we frequent Crooked Hammock or Dewey Beer Co in Harbeson because it has a laid-back vibe where they can play while Drew and I chat over drinks.

If you could describe Schell Brothers in one word, what would it be? 

DREW: Human. Schell puts the homeowner experience at the forefront. We value happiness over profit, which is a testament to us truly caring about the greater community.
IVANA: I would say Generous. Our community is lucky to have such an amazing powerhouse homebuilder with a giving spirit. Schell Brothers can see past itself as a company to be something much bigger. Their generosity does not go unnoticed.  We couldn’t be more thankful to be associated with a company that is truly committed to the mission of happiness—not to mention building us a beautiful, long-lasting home where our family will grow for many years to come. We’re proud to be part of the Schell Brothers family.


Last Chance to Live at Arbor-Lyn

By At Home with Schell Brothers, in COMMUNITY MINDED

When it comes to real estate, location matters. Yet, with Arbor-Lyn, that’s only the beginning. Tucked off Route 1 within five miles of both Lewes and Rehoboth Beach, this sought-after destination provides a full line of onsite amenities along with convenient access to more local attractions than any other Schell community.

With Rehoboth known as “America’s Beach,” Arbor-Lyn has followed suit by embodying that same renowned spirit in an intimate community setting. “It’s off the beaten path but still close to all the action,” explained Community Sales Manager, Frank Ryan when we stopped by for a visit. “Residents get that hip Rehoboth address with plenty of added benefits.” And those benefits begin right outside the door. The 142-home community offers an outdoor pool and clubhouse, along with lawn care advantages that give residents more time to fully enjoy a true beach lifestyle.

“People appreciate everything the community has to offer, including more time to get out and enjoy their surroundings,” said sales team member Alli Perry. “Being within a mile of the Junction & Breakwater Trail, Arbor-Lyn has inspired a new generation of cyclists, e-bike riders, and scooter enthusiasts.”

“After visiting various communities, we fell in love with Schell Brothers’ attention to detail when it comes to building. And because we knew what our version of perfect looked like, the decision to make Arbor-Lyn our home was one of the easiest that we have ever made together. The proximity to both Rehoboth and Lewes makes it an ideal launching pad for exploring the beaches or bays in either direction.”
– DEV & MUSTAFA

Frank explained that many current residents grew up vacationing at the beach or living in the area on a part-time basis. Understanding the lay of the land, these coastal devotees come to Arbor-Lyn equipped with a special appreciation for the community’s matchless access to bars, restaurants, beaches, shopping, and more. “Our residents appreciate the fact that they have plenty of choices when it comes to shopping or eating out,” said Alli. “Depending on what they’re in the mood for, it’s equally easy to head to the Tokyo Steakhouse in Lewes or The Cultured Pearl in Rehoboth.”

As it turns out, the homeowners themselves may be Arbor-Lyn’s best-kept secret. Early on, Frank and Alli encouraged neighborhood get-togethers by hosting monthly happy hours, resulting in a community that seamlessly developed into a group of friends. “Our homeowners love creating themed parties,” Alli said, “They even hosted their own version of a prom!” From the welcoming spirit of these social gatherings to a simple neighborly wave on the street, it’s easy to see that Arbor-Lyn has taken on an authentic atmosphere of friendship.

“Our community is the perfect mix of people and backgrounds,” said Frank. “At Arbor-Lyn, longtime fans of coastal Delaware have come together with newcomers who are looking forward to the next chapter. The common denominator is that they are all drawn to the relaxed vibe here. It’s fun to watch the camaraderie when everyone gets together.”

“Arbor-Lyn is a community of people who are so welcoming, interesting, and social that I’ve made many new friends after just one year. In addition to enjoying the camaraderie, visitors to my home are quick to remark about the variety of home styles, designs, and of course, the gorgeous colors!”
– BARBARA

Offering eight of Schell’s Coastal Series floor plans, the homes at Arbor-Lyn range from a two-bedroom, single-level home to a two-story residence with four bedrooms and an office. This wide selection of floor plans accommodates a variety of living scenarios, from a small beach getaway to an expansive multigenerational retreat. 

In summarizing the community, we think Frank said it best when he noted that if you look up the word “convenient” in the dictionary, you should find a picture of Arbor-Lyn. With a location perfectly poised between Rehoboth and Lewes, affording access to shopping, restaurants, bars, and grocery stores—all without setting a single tire on Route 1—Arbor-Lyn is the ultimate destination for residents looking to enjoy the best of coastal Delaware.

Come visit Frank & Alli at Arbor-Lyn
19325 Loblolly Circle | Rehoboth Beach, DE
Learn more at SchellatArborLyn.com


Dos & Don’ts of Exterior Selections

By At Home with Schell Brothers, in Design & Inspiration

Designing the perfect exterior color scheme is easy when you start with a plan.  Senior Design Consultant Karen Ryan shows you how to bring it together in an eye-catching way.

Do: Have a plan.
Don’t: Overthink it.
The exterior of your home is important because it showcases your style before anyone steps through the front door. Developing the overall scheme can seem like a frightening task, but if you take a step back and start with a plan, you’ll come out with a well-deserved feeling of pride. To get ideas and see combinations that might appeal to you, drive though nearby communities that share the same style (Traditional, Farmhouse, Coastal, Victorian, etc.). Comparing alternatives on a large scale can help you narrow your choices and then visualize how it will all come together.

Do: Look at the surrounding homes.
Don’t: Select an exterior look that is too similar to your neighbors’ homes.

Whether you are building a new home or freshening up your current one, you always want to consider what is around you. When homes in a surrounding area are too similar, they can blend together and water down the overall curb appeal of each facade. Even though it is perfectly fine to choose a base color that is similar to your neighbor’s house, be sure to vary the hues on shutters, doors, and other details to help distinguish your home.

PRO TIP: Easily add curb appeal and personality with a fun pop of color on your front door. These are some of my front door color favorites this season.

Do: Try to limit the overall scheme to three colors.
Don’t: Be afraid to use color.

While it’s important to stay with three colors, be confident in using the ones you choose. When formulating your color palette, select the primary color first and then coordinate your accents. During this process, be sure to consider all of the materials on your home’s exterior. For example, do you have board and batten siding, shake shingles, paneled shutters, a metal roof, and brick or stone features? Identifying the style, type, and location of each exterior element will make it easier to add your accent colors to the palette. Looking at the three homes below, you can see that each one follows the three-color guideline in a unique way to create an eye-catching curb appeal.

PRO TIP:  Have fun! No matter which color palette you decide is best for your home, remember that you can always use light fixtures, wreaths (I have one for every season and holiday), and landscaping to elevate your curb appeal.