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Schell Brothers is founded by Chris and Preston Schell and a few close friends in Delaware. They build their first 90-unit townhome, The Tides.
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The single-family floor plan was born, the Reddenwood Model and we built our first model, The Magnolia. Echelon Custom Homes began.
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Schell Brothers thrives despite the market crash. We hire our own in-house sales team, and Decor Direct, formerly known as Echelon Interiors, was established.
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Clean Energy, our own solar panel energy company, was founded.
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The Extreme Home Makeover helped catapult the brand. We began to use our patented Schellter Technology in every home.
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We opened our Dare to Dream Design Studio.
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Our sister company, Creative Courtyards, was founded.
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We open our first division in Richmond, VA. We began selling homes in Magnolia Green and built our first Richmond model, the Brady!
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The first self-developed community from start to finish is Saddle Ridge. We start developing communities ourselves.
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Covid allowed us to innovate in new ways and immerse ourselves in giving back to our community through Kudos Feeds Delaware. We began a partnership with Henlopen Mortgage.
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We launch a new division in Nashville, TN. We formed our own non-profit, the Schell Brothers Foundation.
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We continue to build new homes across three divisions, each incorporating our proprietary Schellter Technology. Our unwavering focus remains on creating happiness, driving innovation, and creating stunning living spaces.
All in all, we are beyond grateful to be Schell Brothers homeowners, and I'm thankful that I can use this experience to help my homeowners on their home-building journey.
Alli Perry
Karen Ryan was our designer and I was so excited to work with her - she has two boys like we do and I felt like she definitely understood what was important to us in our design decisions.
Ashley Hall
Heartbeat is an amazing feature for Schell homeowners. It gives you easy access to your construction manager and provides real time updates as the home progresses.
the Hays