Have you ever wondered why kindness is so important?

It really is pretty simple. Being kind is infectious, and it unites humans in the most basic way. Even a small act of kindness has the power to change the course of someone’s life. Kindness fills us with hope, smiles and gratitude. One authentic heartfelt sentiment can turn a bad day into a great one, or lift a child’s spirits from feeling alienated to feeling important.

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Our 2019 new year incentive
included spreading kindness!

For creating kindness rocks, 25 lucky new homeowners received a $5,000 incentive off of their base price.

Explore Our Communities

The Challenge

We know our incentive is over, but we still challenge you to embrace our mission of happiness with us and spread kindness by creating a kindness rock! Create a rock and hide it anywhere so someone lucky finds it and you put an unexpected smile on their face.

Kindness Rocks Winners!

Kudos to a few lucky homeowners who received an additional incentive for their rock design, location, and social media savvy!

Most Likes

Cana Marie Starnes

She is building a Schell Home in Palmilla at Magnolia Green and blew us away with her social media power.

Most Shares

Linda Garraway Lewis

She has chosen to live in Independence and had an awesome post and managed to garner a whopping 20 shares, WOW Linda, we are impressed.

Most Creative

Sydney & Tom McKew

They are building a Catalina in the community of the year, Bayside, and impressed us with their art skills.

Best Location

Noelle Donselaar

She is building in Virginia’s first certified Active RVA Community, River Mill and she perfectly tucked her rock away in the natural landscape.

Hi there, I’m Carole Britain.

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